MBA Semester –3 Paper 4: Business Ethics & Corporate Governance SYLLABUS

MBA Semester –3 Paper 4: Business Ethics & Corporate Governance SYLLABUS

Business Ethics & Corporate Governance

SECTION A

Unit I: Ethics - An introduction, Concept of ethics, Values & Ethics – Meaning & Types of Values, Ethical

Action–Morals, Morality, Moral development pyramid, Beliefs, Religiousness and Law.

Unit II: Ethical Decision Making - Normative Framework –Principle of personal benefit, Principle of

Social Benefit, Principle of Neutralization, Categorical Imperative, Principle of Duty, Principle of Justice

and Principle of Lawfulness. Approaches / Theories of ethics – Gandhian Approach, Friedman’s

Economic theory, Kant’s Deontological theory, Mill & Bentham’s Utilitarianism theory, Aristotle’s Virtue

based ethics and Narrative based ethics – Case studies on inspirational life stories of individuals.

Unit III: Business Ethics - Ethics in Business – Myth & Reality, The Indian Business scene, Ethical

Concerns, LPG & Global trends in business ethics, Business ethics rating in India.

Unit IV: Organizational Ethics - Organizations& Organisation culture, Types of Organization, Corporate

code of ethics – Formulating, Advantages, implementation Professionalism and professional ethics code.

Unit V: Business & Society - Business & its stakeholders, Social Responsibility – Concept of CSR, Public

Policy approach & role of NGO, Environmental Ethics – concerns, issues & case studies.

SECTION B

Unit VI: Corporate Governance - Objectives , issues, features, Corporate Governance codes – Cadbury

report, CII recommendations ,Corporate Governance for public sector, Corporate Governance &

Investment – ethical investing, Insider trading, Case studies – Tata Finance, Enron case & UTI case.

Unit VII: Ethical Issues in Marketing - Introduction; Principles of Ethical Marketing; Ethical approaches

to buyer- seller relationship; Ethics in Pricing; Ethics in product labeling and packing; Ethics in dealership

decision; Ethics in promotion; Social and Ethical criticism of Advertising & Media, Ethics in Marketing

research; Green Marketing; Alcohol and Tobacco Promotion.

Unit VIII: Ethical Issues in HRM - The Ethical Organisation in the Boundary less World Ethics in

Recruitment and Selection, the Employment Interview, Nepotism. Occupational Testing and

Psychometric Instruments: an Ethical Perspective; Ethics and Equality – Gender Bias, Sexual Harassment,

Discrimination, Affirmative Action HRM and Employee Well-Being - Civil Liberties, Flexible Working

Patterns, Presenteeism and the Impact of Long Working Hours on Managers, Dichotomy, Professional

Loyalty The New Pay: Risk and Representation at Work; Conditions of Worth and the Performance

Management Paradox; Employee Participation and Involvement.

Unit IX: Ethical Issues in IT - Ethical Issues in IT & ITES – Privacy, Accuracy, Accessibility, Property,

Security Threats, Computer crimes & Preventing it, Software Piracy & Hacking, Internet Crimes &

Computer Abuse, Ethics for IT Professionals & Its users. Ethics in Intellectual Property Rights, Designs,

Patents, Trademarks, Copyrights.

Unit X: Ethical Issues in Industry - Ethical issues in Production management Services, Product Design,

Features, Quality standards, Safety, Obligation to inform consumer, Ford Pintocase; Ethics Audit –

Formal committees, Auditing Process.

Suggested Readings:

1.

Business Ethics – Concept & Practice - B. H. Agalgatti & R. P. Banerjee – (Nirali Publication)

2.

Ethics in Business & Management - R. P. Banerjee (Himalaya Publication)

3.

Business Ethics. by Crane – Pub. By Oxford Press

4.

Corporate Governance & Business Ethics – (Text & Cases), U. C. Mathur, Macmillan India Ltd.

5.

Business Ethics, C S V Murthy, Himalaya Publishing House